
From ancient goldsmith techniques to expressions of style, each Hanami creation captures the history of Italian jewelry to craft unique collections.

A word of oriental origin, synonymous with Rebirth and Beauty, Hanami Hanami is the tradition of admiring the cherry blossom and marks the beginning of spring. Una filosofia che celebra la vita e il suo grande valore di continuo divenire, attraverso gioielli che siano testimoni della bellezza che ci circonda. Un brand dalla visione dinamica, positiva e innovatrice, che sappia far rifiorire la tradizione con un occhio sempre puntato al futuro. Iniziato come progetto a cura della famiglia Cofone per riscoprire, proseguire e condividere la tradizione famigliare nel settore dei preziosi.

Thinking about luxury in a different, conscious, and responsible way for Hanami means creating jewelry that has its own purpose expressed through forme, materiali e colori. The choice to combine silver with natural stones and gems is a cultural challenge.
The goal is to create jewelry that breaks free from conventional accessories, which lack product care and are made through exclusive mechanical processes and synthetic materials, to offer something that can evoke emotions and communicate its story and uniqueness.
Born from an attitude that goes against contemporary frenzy, it prioritizes the sedimentation of emotion in each creation, understood as a small work of art. Among the many techniques used are microfusion, setting, and engraving. This results in sculptural forms and defined details, characteristics that are typical of the brand. Preserving an artisanal production chain means focusing on the quality of the product. Quality that also becomes synonymous with exclusivity.



Una passione famigliare nata nel 1983 e tramandata da ben due generazioni It is what fuels the creative flair of our artisans. Hanami is proud to bring together all the figures involved in the creation of jewelry, from the initial sketch to the final piece, at its atelier.

– The tradition of "handmade" merges with technological innovation to create a combination that embodies authentic Made in Italy. –
Our creative workshops are based in Italy, a captivating peninsula rich in history, culture, and nature. Deep roots that inspire every creation made by professionals who share a profound love for their craft and collaborate to bring to life a vision of beauty that is the dialogue between excellence and authenticity.

The initial idea takes shape through a meticulous design process that combines sketches with the development of a 3D prototype, leading to the manual crafting. This approach reinvents the patterns of nature through an organic and three-dimensional design, where lines and shapes blend the timeless elegance of tradition with a contemporary and cosmopolitan vision.



When we design a piece of jewelry, we think about the person who will wear it, ensuring it blends harmoniously and elegantly into its context. Each piece tells a story, reflecting hours of work, precision, and a particular attention to detail. Hanami invests a large portion of its resources in studying and acquiring the most innovative design techniques. From the fusion of artisanal precision and bold technical creativity, the driving force of the brand, wearable works of art are born.